Miriam van Heusden

Boost Your Marketing ROI Miriam van Heusden

An effective marketing strategy attracts customers and brings in more revenue - but it is only when you plan, implement, track, measure and report on all marketing activities that you will know what actually works.

Boost Your Marketing ROI is a straightforward guide to a proven five-step methodology that helps you create a personalised, end-to-end marketing system. It gives you the tools and techniques that will enable you to evaluate your efforts, generate reports for review and analysis, and make fact-based decisions that improve the performance of your business.

Learn how to: Develop a tailored marketing plan perfectly suited to reach your audienceGenerate ideas to promote your businessMeasure and improve the performance of your campaignsAutomate and delegate tasksChoose and benefit from the right forecasting methodsInspire innovation and stand out from the crowd