Brand Therapy: 15 Techniques for Creating Brand Strategy in Pharma and Medtech - Brian Smith - Books - Practical Inspiration Publishing - 9781788602402 - October 19, 2020
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Brian Smith
Brand Therapy: 15 Techniques for Creating Brand Strategy in Pharma and Medtech

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Brand Therapy is a “how to” book for brand teams in the pharma and medtech sectors. It describes when and how to use a selection of strategic planning tools.

212 pages, 150 Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 19, 2020
ISBN13 9781788602402
Publishers Practical Inspiration Publishing
Pages 212
Dimensions 210 × 215 × 25 mm   ·   630 g
Language English  

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