Go-to-Market Strategies for Women Entrepreneurs: Creating and Exploring Success - Victoria L. Crittenden - Books - Emerald Publishing Limited - 9781789732900 - September 6, 2019
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Go-to-Market Strategies for Women Entrepreneurs: Creating and Exploring Success

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This collection brings together leading scholars and practitioners with a variety of interests as related to women entrepreneurs. Taking a unique scholarly-practice approach, Crittenden builds an enticing story around several key variables that influence go-to-market strategies for women entrepreneurs.


312 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 6, 2019
ISBN13 9781789732900
Publishers Emerald Publishing Limited
Pages 312
Dimensions 238 × 160 × 24 mm   ·   605 g
Language English  
Editor Crittenden, Victoria L. (Babson College, USA)

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