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Managing, Marketing, and Maintaining Maritime and Coastal Tourism Alvaro Dias-Monica Brito-Mafalda Patuleia
Managing, Marketing, and Maintaining Maritime and Coastal Tourism
Alvaro Dias-Monica Brito-Mafalda Patuleia
Provides material on the application of multidisciplinary and interdisciplinarity logic surrounding sea tourism. While highlighting topics such as destination marketing, event management, and global business, this publication explores the dynamic capabilities and the methods of overall management of hospitality by the sea.
350 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 29, 2019 |
| ISBN13 | 9781799815235 |
| Publishers | IGI Global |
| Pages | 325 |
| Dimensions | 280 × 217 × 32 mm · 894 g |
| Language | English |
| Editor | Dias, Alvaro |
| Editor | Morais de Brito, Monica |
| Editor | Patuleia, Mafalda |