Developing Successful Global Strategies for Marketing Luxury Brands - Fabrizio Mosca - Books - IGI Global - 9781799858829 - March 26, 2021
In case cover and title do not match, the title is correct

Fabrizio Mosca
Developing Successful Global Strategies for Marketing Luxury Brands

Price
$ 281.99
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Jun 1 - 11

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Also available as:

Focuses on contemporary issues affecting luxury industries such as digital transformation (blockchain, big data, analytics, innovation processes), sustainable development, changes in luxury consumers' behaviour, integration between physical and online channels, and the development of social media marketing strategies.

351 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 26, 2021
ISBN13 9781799858829
Publishers IGI Global
Pages 351
Dimensions 216 × 279 × 22 mm   ·   1.17 kg
Language English  
Editor Casalegno, Cecilia
Editor Gallo, Rosalia
Editor Mosca, Fabrizio

More by Fabrizio Mosca

Show all

Mere med samme udgiver

See all of Fabrizio Mosca ( e.g. Paperback Book , Hardcover Book and Book )