Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey -  - Books - Emerald Publishing Limited - 9781800433892 - November 26, 2020
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Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey

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Managing Customer Experiences in an Omnichannel World explores how organizations integrating both the physical and virtual environments for consumers will enable them to effectively manage the customer experience.


420 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 26, 2020
ISBN13 9781800433892
Publishers Emerald Publishing Limited
Pages 344
Dimensions 238 × 175 × 27 mm   ·   650 g
Language English  
Editor Dirsehan, Taskin (Marmara University, Turkey)

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