The Emerald Handbook of Multi-Stakeholder Communication: Emerging Issues for Corporate Identity, Branding and Reputation - Pantea Foroudi - Books - Emerald Publishing Limited - 9781800718982 - October 21, 2022
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Pantea Foroudi
The Emerald Handbook of Multi-Stakeholder Communication: Emerging Issues for Corporate Identity, Branding and Reputation

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The Emerald Handbook of Multi-Stakeholder Communication gathers an international, multidisciplinary team of experts to explore effective brand messaging for multiple stakeholders, utilizing a diverse array of theoretical and methodological approaches that cumulatively present an up-to-date overview of the whole field.

684 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 21, 2022
ISBN13 9781800718982
Publishers Emerald Publishing Limited
Pages 684
Dimensions 238 × 161 × 40 mm   ·   1.01 kg
Language English  
Editor Foroudi, Pantea (Middlesex University, UK)
Editor Melewar, T. C. (Middlesex University, UK)
Editor Nguyen, Bang (Shanghai University, China)

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