Marketing 5.0: The Role of Human-Mimicking Technology - Ajay Kumar-M. D. Ciddikie-Hafiz Wasim Akram-Anil K - Books - Emerald Publishing Limited - 9781837978168 - March 14, 2025
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Marketing 5.0: The Role of Human-Mimicking Technology

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Marketing 5.0 introduces academics and marketers to the concept of human-mimicking technologies to create, communicate, deliver, and enhance value across the customer journey.


300 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 14, 2025
ISBN13 9781837978168
Publishers Emerald Publishing Limited
Pages 256
Dimensions 236 × 159 × 21 mm   ·   520 g
Editor Akram, Hafiz Wasim (Dhofar University, Oman)
Editor Ciddikie, M. D. (Sharda University, India)
Editor Kashyap, Anil Kumar (Central University of Himachal Pradesh, India)
Editor Kumar, Ajay (Sharda University, India)

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