Consumerology: The Truth about Consumers and the Psychology of Shopping - Philip Graves - Books - John Murray Press - 9781857885767 - January 24, 2013
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Philip Graves
Consumerology: The Truth about Consumers and the Psychology of Shopping 2nd edition

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This new updated and revised second edition of Consumerology reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want and the cutting edge behavioural science being used to change our habits to even more significant degrees.

288 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 24, 2013
ISBN13 9781857885767
Publishers John Murray Press
Pages 240
Dimensions 135 × 214 × 18 mm   ·   264 g
Language English  

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