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Out of the Garden: Toys and Children’s Culture in the Age of TV Marketing Stephen Kline
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Out of the Garden: Toys and Children’s Culture in the Age of TV Marketing
Stephen Kline
A detailed history of marketing to children, revealing the strategies that shape the design of toys and have a powerful impact on the way children play. Contemporary youngsters are catapulted into a fantastic and chaotic world of action toys thanks to the toy manufacturers' interest in animated TV.
428 pages, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 17, 1995 |
| ISBN13 | 9781859840597 |
| Publishers | Verso Books |
| Pages | 428 |
| Dimensions | 163 × 234 × 23 mm · 600 g |
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