Wine Tourism Destination Management and Marketing: Theory and Cases -  - Books - Springer Nature Switzerland AG - 9783030004361 - July 8, 2019
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Wine Tourism Destination Management and Marketing: Theory and Cases 2019 edition

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The book provides a holistic approach to wine destination management and marketing by bringing together wine tourism research with research in wine and destination management. The book analyses wine destination management and marketing issues from the perspectives of the various stakeholders of wine destinations (e.g.


10 Tables, color; 10 Illustrations, color; 100 Illustrations, black and white; Approx. 305 p. 110 il

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 8, 2019
ISBN13 9783030004361
Publishers Springer Nature Switzerland AG
Pages 621
Dimensions 217 × 157 × 44 mm   ·   980 g
Language German  
Editor Robinson, Richard N.S.
Editor Sigala, Marianna