Rating Professors Online: How Culture, Technology, and Consumer Expectations Shape Modern Student Evaluations - Marketing and Communication in Higher Education - Pamela Leong - Books - Springer Nature Switzerland AG - 9783030359386 - February 8, 2021
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Rating Professors Online: How Culture, Technology, and Consumer Expectations Shape Modern Student Evaluations - Marketing and Communication in Higher Education 2020 edition

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This book explores the emerging trends and patterns in online student evaluations of teaching and how online reviews have transformed the teacher-student relationship as developments in technology have altered consumer behaviors.


192 pages, 2 Illustrations, color; XVI, 192 p. 2 illus. in color.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 8, 2021
ISBN13 9783030359386
Publishers Springer Nature Switzerland AG
Pages 192
Dimensions 150 × 220 × 10 mm   ·   454 g
Language German  

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