Beyond Business Analytics: The Foundations of Behavioral Perspective Theory - Eliezer Geisler - Books - Springer Nature Switzerland AG - 9783030437176 - September 3, 2022
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Beyond Business Analytics: The Foundations of Behavioral Perspective Theory 2022 edition

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This book explores the role that data analysis plays in the managerial decision-making process. The author presents the notion of "beyond analytics," which proposes that through data collection managers evaluate patterns in business processes through models of cognitive representation, framing and modeling, and knowledge creation in businesses.


30 Illustrations, black and white; Approx. 225 p. 30 illus.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 3, 2022
ISBN13 9783030437176
Publishers Springer Nature Switzerland AG
Pages 221
Dimensions 157 × 218 × 20 mm   ·   446 g
Language German  

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