Marketing Horizons: A 1980's Perspective: Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science - - Books - Springer International Publishing AG - 9783319109657 - November 10, 2014
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Marketing Horizons: A 1980's Perspective: Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2015 edition

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Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.

368 pages, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 10, 2014
ISBN13 9783319109657
Publishers Springer International Publishing AG
Pages 368
Dimensions 214 × 287 × 26 mm   ·   1.07 kg   (Weight (estimated))
Language English  
Editor Bellur, Venkatakrishna V.

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