New Meanings for Marketing in a New Millennium: Proceedings of the 2001 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science -  - Books - Springer International Publishing AG - 9783319119267 - November 26, 2014
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New Meanings for Marketing in a New Millennium: Proceedings of the 2001 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2015 edition

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Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.


302 pages, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 26, 2014
ISBN13 9783319119267
Publishers Springer International Publishing AG
Pages 302
Dimensions 150 × 220 × 20 mm   ·   487 g   (Weight (estimated))
Language English  
Editor Moore, Melissa
Editor Moore, Robert S.

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