Proceedings of the 1996 Multicultural Marketing Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science - - Books - Springer International Publishing AG - 9783319173948 - June 9, 2015
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Proceedings of the 1996 Multicultural Marketing Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2015 edition

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This volume includes the full proceedings from the 1996 Multicultural Marketing Conference presented by the Academy of Marketing Science (AMS) and Old Dominion University in Virginia Beach, Virginia.

389 pages, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 9, 2015
ISBN13 9783319173948
Publishers Springer International Publishing AG
Pages 389
Dimensions 150 × 220 × 20 mm   ·   616 g   (Weight (estimated))
Language English  
Editor Choudhury, Pravat K.

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