Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science - - Books - Springer International Publishing AG - 9783319194271 - December 23, 2015
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Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 1st ed. 2016 edition

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Edited in collaboration with the Academy of Marketing Science, this book contains the full proceedings of the 2014 Academy of Marketing Science World Marketing Congress held in Lima, Peru.

733 pages, 27 black & white illustrations, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 23, 2015
ISBN13 9783319194271
Publishers Springer International Publishing AG
Pages 733
Dimensions 155 × 235 × 40 mm   ·   1.23 kg
Language French  
Editor Groza, Mark D.
Editor Ragland, Charles B.

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