Thriving in a New World Economy: Proceedings of the 2012 World Marketing Congress / Cultural Perspectives in Marketing Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science - - Books - Springer International Publishing AG - 9783319241463 - November 3, 2015
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Thriving in a New World Economy: Proceedings of the 2012 World Marketing Congress / Cultural Perspectives in Marketing Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 1st ed. 2016 edition

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This volume includes the full proceedings from the 2012 World Marketing Congress and Cultural Perspectives in Marketing held in Atlanta, Georgia with the theme Thriving in a New World Economy.

394 pages, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 3, 2015
ISBN13 9783319241463
Publishers Springer International Publishing AG
Pages 394
Dimensions 150 × 220 × 20 mm   ·   623 g   (Weight (estimated))
Language English  
Editor Plangger, Kirk

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