Profitables Markenmanagement: Strategien -- Konzepte -- Best Practices - Olaf Gottgens - Books - Gabler Verlag - 9783322912572 - May 24, 2012
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Profitables Markenmanagement: Strategien -- Konzepte -- Best Practices Softcover Reprint of the Original 1st 2003 edition

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355 pages, black & white illustrations, black & white tables, bibliography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 24, 2012
ISBN13 9783322912572
Publishers Gabler Verlag
Pages 355
Dimensions 170 × 244 × 20 mm   ·   616 g
Language German  
Editor Boeing, Christian
Editor Gelbert, Adel
Editor Goettgens, Olaf