The Business Idea: The Early Stages of Entrepreneurship - Soren Hougaard - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783540226635 - October 25, 2004
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The Business Idea: The Early Stages of Entrepreneurship 2005 edition

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Successful business ideas are not so much about talent as about a systematic approach. The book presents new, applicable entrepreneurship methods for developing creative market insight, for identifying windows of opportunity, creating business concepts and entrepreneurial strategies for successful market entry.


226 pages, 17 black & white tables, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 25, 2004
ISBN13 9783540226635
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 226
Dimensions 164 × 241 × 20 mm   ·   516 g
Language English   German  

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