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The Exercise of Soft Power - U.S. Self-Imaging in International Broadcasting to Iran - Mainzer Studien Zur Amerikanistik Yasmin Djabarian New edition
The Exercise of Soft Power - U.S. Self-Imaging in International Broadcasting to Iran - Mainzer Studien Zur Amerikanistik
Yasmin Djabarian
This study analyzes the U. S. self-image in programs of the official U. S. broadcasting service to Iran. It illustrates the development of VOA Persian and its conflict-prone organizational setup. An inductive programming analysis reveals a twofold image cultivation strategy that targets Iranian perceptions of the U. S. government and American society.
278 pages, 11 Illustrations, unspecified
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | March 13, 2019 |
| ISBN13 | 9783631771983 |
| Publishers | Peter Lang AG |
| Pages | 278 |
| Dimensions | 150 × 220 × 20 mm · 431 g |
| Language | French |