An Analysis of Race and Gender Portrayals on Television Commercials - Kourtnie Perry - Books - VDM Verlag - 9783639013276 - May 8, 2008
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An Analysis of Race and Gender Portrayals on Television Commercials

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This manuscript will discuss traditional gender roles and the products associated with males and females as well as analyze product advertisements that are targeted to people of color. The frequency of females and people of color in advertisements will also be observed to learn if these minority groups are either over or under represented on television.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 8, 2008
ISBN13 9783639013276
Publishers VDM Verlag
Pages 60
Dimensions 150 × 220 × 10 mm   ·   95 g
Language English  

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