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Entering Emerging Markets: Motorola's Blueprint for Going Global Guenter Schoenborn Second Edition 2006 edition
Entering Emerging Markets: Motorola's Blueprint for Going Global
Guenter Schoenborn
In this book, we outline Motorola's working model for emerging markets: a fo- step process that is bold enough to support an aggressive market penet- tion, but realistic enough for any business to follow.
188 pages, biography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 14, 2010 |
| ISBN13 | 9783642068584 |
| Publishers | Springer-Verlag Berlin and Heidelberg Gm |
| Pages | 188 |
| Dimensions | 155 × 235 × 11 mm · 454 g |
| Language | English |