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Marketing Communication Policies Rainer Busch Softcover reprint of hardcover 1st ed. 2007 edition
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Marketing Communication Policies
Rainer Busch
By summing up the authors’ lectures on Marketing Communications, this work introduces its users to the fundamental knowledge that is indispensable in this complex and exciting field of Marketing.
271 pages, biography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 14, 2010 |
| ISBN13 | 9783642072147 |
| Publishers | Springer-Verlag Berlin and Heidelberg Gm |
| Pages | 260 |
| Dimensions | 155 × 235 × 14 mm · 454 g |
| Language | English |
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