Media Management: Leveraging Content for Profitable Growth - Andrej Vizjak - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783642078866 - December 1, 2010
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Andrej Vizjak
Media Management: Leveraging Content for Profitable Growth Softcover reprint of hardcover 1st ed. 2003 edition

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As new channels are offered and used to distribute various contents - from music to games, from text to videos - companies have to think about innovative ways to even more profit from providing the channels or from providing the content or from providing both.

194 pages, 2 black & white illustrations, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 1, 2010
ISBN13 9783642078866
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 186
Dimensions 155 × 235 × 10 mm   ·   454 g
Language English  
Editor Ringlstetter, Max Josef
Editor Vizjak, Andrej

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