Collaborative Promotions: Optimizing Retail Supply Chains with Upstream Information Sharing - Lecture Notes in Economics and Mathematical Systems - Daniela Wiehenbrauk - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783642133923 - September 18, 2010
In case cover and title do not match, the title is correct

Daniela Wiehenbrauk
Collaborative Promotions: Optimizing Retail Supply Chains with Upstream Information Sharing - Lecture Notes in Economics and Mathematical Systems 2010 edition

Price
$ 65.49
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Jul 16 - 28
Get notified about new Daniela Wiehenbrauk releases

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

Promotions are at the same time beloved and feared by both food retailers and branded goods manufacturers in today's retail environment. Based on a joint inventory and pricing model and an empirical analysis, it shows that the supply chain efficiency gains from collaborative promotions result in a win for customers, retailers and the manufacturer.

153 pages, 46 black & white illustrations, 18 black & white tables, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 18, 2010
ISBN13 9783642133923
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 153
Dimensions 155 × 235 × 9 mm   ·   254 g
Language English  

More from the same publisher

See all of Daniela Wiehenbrauk ( e.g. Paperback Book )