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Einstellungs- und Verhaltenswirkungen im Event-Sponsoring: Wirkungsmodell, Befunde und Implikationen - Interaktives Marketing Yvonne Siebert 2013 edition
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Einstellungs- und Verhaltenswirkungen im Event-Sponsoring: Wirkungsmodell, Befunde und Implikationen - Interaktives Marketing
Yvonne Siebert
306 pages, black & white illustrations, black & white tables, bibliography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 20, 2013 |
| ISBN13 | 9783658029371 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 265 |
| Dimensions | 148 × 210 × 15 mm · 344 g |
| Language | German |
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