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Management von Markentransfers: Der Einfluss des Kaufentscheidungsverhaltens auf die Erfolgsfaktoren Carsten Schulze-Bentrop 2014 edition
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Management von Markentransfers: Der Einfluss des Kaufentscheidungsverhaltens auf die Erfolgsfaktoren
Carsten Schulze-Bentrop
257 pages, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 17, 2014 |
| ISBN13 | 9783658035686 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 257 |
| Dimensions | 148 × 210 × 16 mm · 367 g |
| Language | German |
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