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Green Marketing 4.0: Ein Marketing-Guide fur Green Davids und Greening Goliaths Andrea Grimm 1. Aufl. 2021 edition
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Green Marketing 4.0: Ein Marketing-Guide fur Green Davids und Greening Goliaths
Andrea Grimm
Dieser Marketing-Guide führt Entscheider von nachhaltigen Unternehmen, grünen Marken sowie von Anbietern im Massenmarkt vom Status quo des heutigen grünen Marketings durch den Wandel von 4.0 und dessen treibende Kräfte.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 1, 2021 |
| ISBN13 | 9783658036973 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 311 |
| Dimensions | 150 × 220 × 10 mm · 552 g |
| Language | German |
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