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Die Bedeutung von Musik fur die Gestaltung von Markenpersonlichkeit - Handel und Internationales Marketing Retailing and International Marketing Johannes Flecker 2014 edition
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Die Bedeutung von Musik fur die Gestaltung von Markenpersonlichkeit - Handel und Internationales Marketing Retailing and International Marketing
Johannes Flecker
?Die Erforschung der Bedeutung von Musik für das Marketing und die Käuferverhaltensforschung hat erst eine kurze Tradition.
261 pages, colour illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 2, 2014 |
| ISBN13 | 9783658067410 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 261 |
| Dimensions | 148 × 210 × 15 mm · 335 g |
| Language | German |
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