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Creating Shared Value: Eine Strategieinnovation auf Basis der Theorie U - BestMasters Claudia Fichtenbauer 2015 edition
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Creating Shared Value: Eine Strategieinnovation auf Basis der Theorie U - BestMasters
Claudia Fichtenbauer
Das Streben nach Shared Value muss die Gesamtstrategie eines Unternehmens bestimmen, damit es durch diesen Ansatz gesellschaftliche Herausforderungen lösen und zugleich seine Profitabilitätsziele erreichen kann – diese These legt Claudia Fichtenbauer ihrer Forschung zugrunde.
103 pages, black & white illustrations, bibliography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 2, 2014 |
| ISBN13 | 9783658079833 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 103 |
| Dimensions | 148 × 210 × 7 mm · 158 g |
| Language | German |
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