Strategic Retail Management: Text and International Cases - Joachim Zentes - Books - Springer Fachmedien Wiesbaden - 9783658101824 - October 18, 2016
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Joachim Zentes
Strategic Retail Management: Text and International Cases 3rd revised ed. 2017 edition

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The examples are all internationally known retail companies, to facilitate an understanding of what is involved in strategic retail management and illustrate best practices. In the third edition, all chapters were revised and updated.

biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 18, 2016
ISBN13 9783658101824
Publishers Springer Fachmedien Wiesbaden
Pages 468
Dimensions 170 × 242 × 21 mm   ·   982 g
Language English  
Editor Morschett, Dirk
Editor Schramm-klein, Hanna
Editor Zentes, Joachim

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