Use of Market Data in the Recruitment of High Potentials: Segmentation and Targeting in Human Resources in the Pharmaceutical Industry - Jan Posthumus - Books - Springer - 9783658103750 - June 26, 2015
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Jan Posthumus
Use of Market Data in the Recruitment of High Potentials: Segmentation and Targeting in Human Resources in the Pharmaceutical Industry 2015 edition

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In his study, Jan Posthumus uses the grounded theory method to explore the implementation of marketing instruments such as segmentation and targeting in the recruitment of high potentials in the pharmaceutical industry.

203 pages, 8 black & white illustrations, 11 black & white tables, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 26, 2015
ISBN13 9783658103750
Publishers Springer
Pages 203
Dimensions 148 × 210 × 13 mm   ·   299 g
Language French  

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