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Advertorials versus klassische Printwerbung: Eine Wirkungsanalyse - Handel und Internationales Marketing Retailing and International Marketing Florian Dorner 1. Aufl. 2016 edition
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Advertorials versus klassische Printwerbung: Eine Wirkungsanalyse - Handel und Internationales Marketing Retailing and International Marketing
Florian Dorner
280 pages, black & white illustrations, colour illustrations, colour tables, bibliography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 11, 2016 |
| ISBN13 | 9783658150884 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 280 |
| Dimensions | 148 × 210 × 16 mm · 362 g |
| Language | German |
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