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Grundlagen der Public Relations: Eine kommunikationswissenschaftliche Einfuhrung - Studienbucher zur Kommunikations- und Medienwissenschaft Ulrike Rottger 3. Aufl. 2018 edition
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Grundlagen der Public Relations: Eine kommunikationswissenschaftliche Einfuhrung - Studienbucher zur Kommunikations- und Medienwissenschaft
Ulrike Rottger
Ziel ist es, Leserinnen und Leser mit den zentralen Grundbegriffen, Theorien und Modellen der PR sowie dem aktuellen Stand der wissenschaftlichen Reflexion vertraut zu machen.
Bibliography; Illustrations, black and white
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | June 9, 2017 |
| ISBN13 | 9783658175023 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 242 |
| Dimensions | 168 × 240 × 14 mm · 417 g |
| Language | German |
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