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Interaktionen mit Social Media Influencern als Instrument zur Markenprofilierung - Innovatives Markenmanagement Jana Hiddessen 1. Aufl. 2021 edition
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Interaktionen mit Social Media Influencern als Instrument zur Markenprofilierung - Innovatives Markenmanagement
Jana Hiddessen
In der Unternehmenspraxis wird die Profilierung von Markenimages aufgrund der stetig steigenden Markenvielfalt zunehmend schwieriger.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 6, 2021 |
| ISBN13 | 9783658343118 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 273 |
| Dimensions | 209 × 147 × 18 mm · 384 g |
| Language | German |
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