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Sobytiynyy Turizm, Kak Osnova Geobrendinga Territorii Irina Shvedova Russian edition
Sobytiynyy Turizm, Kak Osnova Geobrendinga Territorii
Irina Shvedova
Sozdanie brenda territorii - odin iz sposobov formirovaniya ?uznavaniya? goroda turistami, predprinimatelyami, novymi gorozhanami. Geobrending rasskazyvaet lyudyam ob unikal'nostyakh mesta. Mirovaya izvestnost' goroda, zalog stabil'noy ekonomiki, vygodnykh partnerstv, populyarnosti sredi turistov. Privlekatel'nyy obraza regiona zavisit ot vzaimodeystviya nauchnogo potentsiala s kul'turnymi, sotsial'nymi, politicheskimi i ekonomicheskimi vozmozhnostyami goroda.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 18, 2014 |
| ISBN13 | 9783659660092 |
| Publishers | LAP LAMBERT Academic Publishing |
| Pages | 84 |
| Dimensions | 5 × 150 × 220 mm · 143 g |
| Language | German |