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The Quintessence of Strategic Management Philip Kotler 2 Revised edition
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The Quintessence of Strategic Management
Philip Kotler
The Quintessence of Strategic Management provides a basic understanding of strategic management. Readers will find the most important strategy tools, how they interact, and a synthesis of the respective original literature on the subject.
120 pages, 43 black & white illustrations, biography
| Media | Books Book |
| Released | May 26, 2016 |
| ISBN13 | 9783662484890 |
| Publishers | Springer-Verlag Berlin and Heidelberg Gm |
| Pages | 113 |
| Dimensions | 242 × 166 × 14 mm · 353 g |
| Language | German |
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