Lead Markets: Country-Specific Success Factors of the Global Diffusion of Innovations - ZEW Economic Studies - Marian Beise - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783790814309 - October 23, 2001
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Marian Beise
Lead Markets: Country-Specific Success Factors of the Global Diffusion of Innovations - ZEW Economic Studies Softcover reprint of the original 1st ed. 2001 edition

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subsequent adoption of an innovation design preferred in the lead market by other countries, can be put down to the special market context in the lead market.

306 pages, 6 black & white illustrations, 8 black & white tables, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 23, 2001
ISBN13 9783790814309
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 306
Dimensions 155 × 235 × 17 mm   ·   500 g
Language English  

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