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Gabler Kompakt-Lexikon Marketing: 4.670 Begriffe Aus Den Bereichen Marketing, Medien- Und Kommunikationswirtschaft Nachschlagen, Verstehen, Anwenden Ludwig G Poth 3rd 3., Vollst. Uberarb. U. Erw. Aufl. 2008 edition
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Gabler Kompakt-Lexikon Marketing: 4.670 Begriffe Aus Den Bereichen Marketing, Medien- Und Kommunikationswirtschaft Nachschlagen, Verstehen, Anwenden
Ludwig G Poth
502 pages, black & white illustrations, bibliography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | April 24, 2008 |
| ISBN13 | 9783834901415 |
| Publishers | Gabler Verlag |
| Pages | 502 |
| Dimensions | 120 × 190 × 26 mm · 444 g |
| Language | German |
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