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Nutzenbasierte Marktsegmentierung: Eine Kaufprozessorientierte Untersuchung Zur Wirkungsmessung Von Marketing-Aktivitaten - Kundenmanagement & Electronic Commerce Burkhard Scheer 2009 edition
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Nutzenbasierte Marktsegmentierung: Eine Kaufprozessorientierte Untersuchung Zur Wirkungsmessung Von Marketing-Aktivitaten - Kundenmanagement & Electronic Commerce
Burkhard Scheer
257 pages, black & white illustrations, black & white tables, bibliography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 11, 2008 |
| ISBN13 | 9783834910417 |
| Publishers | Gabler Verlag |
| Pages | 257 |
| Dimensions | 148 × 210 × 15 mm · 344 g |
| Language | German |
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