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Management Und Wirkungen Von Marke-Kunden-Beziehungen Im Konsumguterbereich: Eine Analyse Unter Besonderer Berucksichtigung Des Beschwerdemanagements Und Der Markenkommunikation - Innovatives Markenmanagement Anna Verena Wenske 2008 edition
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Management Und Wirkungen Von Marke-Kunden-Beziehungen Im Konsumguterbereich: Eine Analyse Unter Besonderer Berucksichtigung Des Beschwerdemanagements Und Der Markenkommunikation - Innovatives Markenmanagement
Anna Verena Wenske
365 pages, black & white illustrations, black & white tables, bibliography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 14, 2008 |
| ISBN13 | 9783834911414 |
| Publishers | Gabler Verlag |
| Pages | 365 |
| Dimensions | 148 × 210 × 21 mm · 471 g |
| Language | German |
| Contributor | Prof. Dr. Christoph Burmann |
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