Innovation Offshoring: From Cost to Growth: Analysis of Innovation Offshoring Strategies with Evidence from European Sponsors and Asian Contract Researchers - Schriften zum Europaischen Management - Simon Plankenhorn - Books - Springer Fachmedien Wiesbaden - 9783834914477 - January 15, 2009
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Innovation Offshoring: From Cost to Growth: Analysis of Innovation Offshoring Strategies with Evidence from European Sponsors and Asian Contract Researchers - Schriften zum Europaischen Management 2009 edition

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In addition to classifying the current understanding of the offshoring phenomenon, Simon Plankenhorn examines potential offshoring opportunities for innovation projects ? from a conceptual and an empirical perspective. Leading European sponsors in five industries were questioned and confirmed the majority of hypotheses, while two case studies in the Indian clinical trial industry revealed surprising insights into growth oriented offshoring.


346 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 15, 2009
ISBN13 9783834914477
Publishers Springer Fachmedien Wiesbaden
Pages 346
Dimensions 148 × 210 × 19 mm   ·   439 g
Language English   German  
Contributor Prof. Dr. Dodo zu Knyphausen-Aufseß

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