Statistical Noise or Valuable Information: The Role of Extreme Cases in Marketing Research - Clemens Pirker - Books - Springer Fachmedien Wiesbaden - 9783834917621 - September 24, 2009
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Statistical Noise or Valuable Information: The Role of Extreme Cases in Marketing Research 2010 edition

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Clemens Pirker addresses the frequent doubt among researchers on how to deal with extreme and outlying observations in data analysis. He draws on various scientific domains to explore possible handling alternatives and the relevance of the phenomenon. The dissertation concludes that authors may leverage their insights from given data by reporting those cases and their influence on the results.


197 pages, 16 black & white illustrations, 42 black & white tables, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 24, 2009
ISBN13 9783834917621
Publishers Springer Fachmedien Wiesbaden
Pages 197
Dimensions 148 × 210 × 11 mm   ·   263 g
Language English   German  

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