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Kommunikationscontrolling in Verbindung Mit Zielgroessen Des Markenwertes: Eine Methodische Herangehensweise Und Prufung an Einem Fallbeispiel - Basler Schriften Zum Marketing Eva Julia Pfefferkorn 2010 edition
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Kommunikationscontrolling in Verbindung Mit Zielgroessen Des Markenwertes: Eine Methodische Herangehensweise Und Prufung an Einem Fallbeispiel - Basler Schriften Zum Marketing
Eva Julia Pfefferkorn
374 pages, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 8, 2009 |
| ISBN13 | 9783834919502 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 374 |
| Dimensions | 148 × 210 × 21 mm · 476 g |
| Language | German |
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