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Wirkung Integrierter Kommunikation: Ein Verhaltenswissenschaftlicher Ansatz Fur Die Werbung - Forschungsgruppe Konsum Und Verhalten Franz-Rudolf Esch 5th 5. Aufl. 2011 edition
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Wirkung Integrierter Kommunikation: Ein Verhaltenswissenschaftlicher Ansatz Fur Die Werbung - Forschungsgruppe Konsum Und Verhalten
Franz-Rudolf Esch
461 pages, black & white illustrations, bibliography
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 14, 2010 |
| ISBN13 | 9783834925701 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 461 |
| Dimensions | 148 × 210 × 25 mm · 576 g |
| Language | German |
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