Internationalisation and Mode Switching: Performance, Strategy and Timing - Uwe Sachse - Books - Springer Fachmedien Wiesbaden - 9783834931306 - November 4, 2011
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Uwe Sachse
Internationalisation and Mode Switching: Performance, Strategy and Timing 2012 edition

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Managing an international operation is seen by many as one of the most challenging activities in an enterprise. This title offers substantial answers to the question of how companies behave after they have entered a particular foreign market. It shows that companies pursue characteristic internationalisation pathways through their choice of mode.

418 pages, 50 black & white illustrations, 82 black & white tables, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 4, 2011
ISBN13 9783834931306
Publishers Springer Fachmedien Wiesbaden
Pages 418
Dimensions 148 × 210 × 23 mm   ·   521 g
Language English   German  

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