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Logo Design - Bibliotheca Universalis Julius Wiedemann Multilingual edition
Logo Design - Bibliotheca Universalis
Julius Wiedemann
Welcome to the comprehensive catalogue of logos. Across industry, media, music, and more, this far-reaching collection explores the irrepressible power of a brand’s graphic representation. Thematic chapters explore how text, image, and ideas distill into a symbol. In handy reference-book size, this is a definitive introduction to the philosophy—and triumphs—of visual branding.
Marc Notes: Originally published: 2007.; Includes index.; Bringing together diverse logos from over 30 countries, organised into chapters by theme, such as socio-political, food and beverage, technology, and consumer products, this book provides a full index at the end, which lists each logo's company, designer, and designer's website.; Text in English, French and German. Publisher Marketing: Sure signs: Diverse logos from around the world A good logo can glamorize just about anything. Now available in our popular Klotz format, this sweeping compendium gathersdiverse brand markers from around the worldto explore the irrepressible power of graphic representation. Organized into chapters by theme, the catalog explores how text, image, and ideas distil into a logo acrossevents, fashion, media, music, and retailers. Featuring work from bothstar names and lesser-known mavericks, this is an excellent reference for students and professionals in design and marketing, as well as for anyone interested in thevisuals and philosophy behind brand identity. About the Series: Bibliotheca Universalis Compact cultural companions celebrating the eclectic TASCHEN universe at an unbeatable, democratic price!Since we started our work as cultural archaeologists in 1980, the name TASCHEN has become synonymous with accessible, open-minded publishing. Bibliotheca Universalisbrings together nearly 100 of our all-time favorite titles in a neat new format so you can curate your own affordable library of art, anthropology, and aphrodisia. Bookworm s delight never bore, always excite! Text in English, French, and German "
Contributor Bio: Wiedemann, Julius Julius Wiedemann was born in Brazil, studied graphic design and marketing, and was an art editor for digital and design magazines in Tokyo. His many TASCHEN digital and media titles include Illustration Now!, Advertising Now, Logo Design, and Brand Identity Now!
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | April 10, 2015 |
| ISBN13 | 9783836556347 |
| Publishers | Taschen GmbH TSCN56347 |
| Genre | English, Non-fiction, Misc. |
| Pages | 664 |
| Dimensions | 153 × 206 × 44 mm · 990 g |
| Language | English |
| Editor | Wiedemann, Julius |
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