Humanistic Communication in Science: -interdisciplinary Challenges in Humanistic Communication Research - Daniel Perez - Books - LAP LAMBERT Academic Publishing - 9783843393591 - February 13, 2011
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Daniel Perez
Humanistic Communication in Science: -interdisciplinary Challenges in Humanistic Communication Research

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The purpose of this thesis is to investigate the challenges of neuromarketing application in Humanistic Communication and healthcare campaign research. This is based on a personal interest in the development of healthcare campaigns and the adaption of theories. Gadamer's notion on interdisciplinary linking, builds a(interdisciplinary) bridge between my fascination with technological and theatrical development, and the philosophy of communication research.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 13, 2011
ISBN13 9783843393591
Publishers LAP LAMBERT Academic Publishing
Pages 96
Dimensions 226 × 6 × 150 mm   ·   161 g
Language German  

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