Marketing: Reinventing the Basics - Lannoo Campus - Igor Nowe - Books - Lannoo Publishers - 9789020934052 - May 12, 2025
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Igor Nowe
Marketing: Reinventing the Basics - Lannoo Campus

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This book revisits core marketing principles like SAVE and the Customer Journey and shows how these frameworks have evolved, providing practical tools for building effective marketing plans.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 12, 2025
ISBN13 9789020934052
Publishers Lannoo Publishers
Pages 210
Dimensions 227 × 165 × 17 mm   ·   368 g

See all of Igor Nowe ( e.g. Paperback Book )